Overview
In the Master's specialisation in Marketing, you will learn all about creating long-term sustainable relations in relation to corporate social responsibility. Marketing is all about creating value for customers and other stakeholders. And these other stakeholders are not just shareholders or other players that have a financial interest. Employees, local residents near factories, environmental groups and public administrators are also stakeholders gaining a stronger say. Although the bottom line is still about profit, both people and planet have become major issues when it comes to responsible perspective on marketing.
Future career opportunities
After graduation, you have great analytical skills and a sound understanding of business practices. This makes you well suited for a wide range of (international) job positions, such as:
- Market researcher
- Account manager
- Brand manager
- Management consultant at a non-profit organisation
Accreditation
This programme is accredited by the NVAO (the Dutch-Flemish accreditation organisation) and AACSB (the Association to Advance Collegiate Schools of Business).
Get more details
Visit programme websiteProgramme Structure
Courses include:
- Marketing Performance
- Consumer Behaviour
- Methodology in Marketing and Strategic Management Research
- Marketing and Innovation
- International Brand Management
- Career Management Training
Check out the full curriculum
Visit programme websiteKey information
Duration
- Full-time
- 12 months
Start dates & application deadlines
- Starting
- Apply before , EEA/EU
- Apply before , National
-
- Starting
- Apply before , International
-
- EU/EEA: 1st May (with housing support) to 1st July
- Non-EU/EEA: 1st April (with housing support)
- 31 January for non-EU/EEA students applying for a scholarship
Language
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Credits
Delivered
Campus Location
- Nijmegen, Netherlands
Disciplines
Business Administration Marketing Marketing Management View 5 other Masters in Marketing Management in NetherlandsExplore more key information
Visit programme websiteWhat students do after studying
Academic requirements
English requirements
Prepare for Your English Test
AI-powered IELTS feedback. Clear, actionable, and tailored to boost your writing & speaking score. No credit card or upfront payment required.
- Trusted by 300k learners
- 98 accuracy using real exam data
- 4.9/5 student rating
Other requirements
General requirements
Your admission into this programme depends on your previous education. You are admissible if you have a completed:
- A Bachelor’s degree in a similar (or related) field from another research university with a fair number of courses in your preferred specialisation.
Your degree must be equivalent to a Dutch Research University diploma. Ideally, your Bachelor's degree should cover the following courses:
- Organisation Theory
- Strategy
- Marketing
- Human Resource Management
- Finance
- Statistics
- Quantitative and Qualitative Methods
- Bachelor’s thesis of 12 EC
Make sure you meet all requirements
Visit programme websiteTuition Fees
-
International Applies to you
Applies to youNon-residents18873 EUR / year≈ 18873 EUR / year -
EU/EEA Applies to you
Applies to youEU/EEA Nationals2695 EUR / year≈ 2695 EUR / year
Additional Details
- Statutory tuition fee €2,695.00 per year
- Institutional tuition fee EU/EEA €14,084.00 per year
- Institutional tuition fee non-EU/EEA €18,873.00 per year
Living costs
Nijmegen
The living costs include the total expenses per month, covering accommodation, public transportation, utilities (electricity, internet), books and groceries.
Funding
Radboud Scholarship Programme
The Radboud Scholarship Programme offers talented, highly motivated, non-EU/EEA students with outstanding study results the opportunity to be awarded a partial scholarship for an English-taught Master’s programme.
NL Scholarship (for prospective students)
The NL Scholarship (formerly known as Holland Scholarship) is a partial scholarship for non-EU/EEA students who want to do their Master’s in the Netherlands.
Fulbright-Radboud Scholarships
The Fulbright Commission, sponsored by Radboud University, is offering scholarships for talented American students to study at Radboud University.
Check for any work restrictions
Visit programme websiteIn order for us to give you accurate scholarship information, we ask that you please confirm a few details and create an account with us.
Scholarships Information
Below you will find Master's scholarship opportunities for Business Administration - Marketing.
Available Scholarships
You are eligible to apply for these scholarships but a selection process will still be applied by the provider.
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