Overview

The MSc International Sport & Event Management programme from KEDGE Business School prepares you to launch an international career in one of the world’s most dynamic industries. With 88% of graduates hired within six months and an average starting salary of €39,800, it is a direct gateway to international careers in sports business and event management.

A leading programme, ranked No.1 in France by Eduniversal in 2025.

A global approach covering strategic management, sponsorship, fan experience and digital marketing.

Immersive opportunities through local event organisation, international projects and internships.

A world-class network including Adidas, NBA, PSG, Red Bull, UEFA, Olympique de Marseille and top federations.

High employability: 88% hired within six months, average starting salary €39,800.

Graduate destinations 

Graduates build careers as event project managers, heads of partnerships, brand managers, sponsorship activation managers, consultants, athlete agents, stadium managers and more. 

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Programme Structure

Courses Include:

Commercial business strategies in sport organisation

Commercial sponsorship and sport-related mass communication

Fan experience & stadium management

Sport career services

Communication plan and cultural marketing applied to the sport industry

Sportainment: business and digital management for & with fans

Brand management in sport organisations

Sport consulting

Corporate social responsibility, digital marketing and sales management

Economics and finance of professional teamsports

Check out the full curriculum

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Key information

Duration

Full-time
- 12 months

Start dates & application deadlines

Starting 2026-09-18 00:00:00
- Apply before 2026-07-06 00:00:00

Language

English

Duolingo English Test

105

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TOEFL^® IBT

79

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PTE Academic

50

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IELTS

6

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4.9/5 student rating

Credits

60 ECTS

Delivered

On Campus

Campus Location

Marseille, France
Bordeaux, France

Disciplines

International Relations Sports Management Event Management View 39 other Masters in International Relations in France

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Academic requirements

GMAT

Required

English requirements

Duolingo English Test

105

Take A Free Practice Test!

TOEFL^® IBT

79

Schedule TOEFL®

PTE Academic

50

Schedule a PTE test!

IELTS

6

Prepare for Your English Test

Cathoven AI IELTS Preparation

Learn your IELTS Score

AI-powered IELTS feedback. Clear, actionable, and tailored to boost your writing & speaking score. No credit card or upfront payment required.

Trusted by 300k learners
98 accuracy using real exam data
4.9/5 student rating

Other requirements

General requirements

Eligibility:

Short Track: If you hold a 4-year Bachelor’s degree (Bac+4 - equivalent to 240 ECTS credits), you can apply for the short track MSc.

Long Track: If you hold a 3-year Bachelor’s degree (Bac+3 – equivalent to 180 ECTS credits), you can apply for the long track MSc.

Language score is optional to enter the Long Track, but compulsory to enter the specialisation year of the MSc.

Documents:

Your updated Curriculum Vitae (CV).
Your Passport or other form of official photo identification.
Your highest degree/diploma certificate obtained to date.
Your most recent course transcripts (especially for scholarships).
English proficiency exam results
A school certificate — an official letter/document stating that you are an enrolled student with your institution. Ideally, this document specifies your anticipated programme completion date.

120 euros of application fee to pay online to send your application

GMAT / GRE score will be to the candidate’s advantage.

Student Insurance via Studyportals Partner

Make sure to cover your health, travel, and stay while studying abroad. Even global coverages can miss important items like Additional medical costs, Repatriation, Liability etc. Make sure your student insurance covers your needs.

Studyportals partnered with Aon to provide you with the best affordable student insurance, for a carefree experience away from home.

Get your student insurance now

Starting from €0.53/day, free cancellation any time.

Remember, countries and universities may have specific insurance requirements. To learn more about how student insurance work at KEDGE Business School and/or in France, please visit Student Insurance Portal.

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Tuition Fees

Tuition fees are shown in and the most likely applicable fee is shown based on your nationality.

International Applies to you

Applies to you

Non-residents

17500 EUR / year

≈ 17500 EUR / year
EU/EEA Applies to you

Applies to you

EU/EEA Nationals

17500 EUR / year

≈ 17500 EUR / year

Additional Details

Long track: Pathway Course (9,500€) and Master of Science (MSc) (17,500€)
Early bird discount until November 30th (10% off tuition fees)

Living costs

Marseille

France

719 - 1033 EUR / month

The living costs include the total expenses per month, covering accommodation, public transportation, utilities (electricity, internet), books and groceries.

Funding

Win a €10000 Scholarship! Deadline: 30 June 2020

Embark on your journey with the Studyportals Scholarship! We're giving away a total of 20,000 euros to help you achieve your dream of studying abroad.

Win a €10000 Scholarship! Deadline: 30 June 2020

Embark on your journey with the Studyportals Scholarship! We're giving away a total of 20,000 euros to help you achieve your dream of studying abroad.

Check for any work restrictions

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In order for us to give you accurate scholarship information, we ask that you please confirm a few details and create an account with us.

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Scholarships Information

Below you will find Master's scholarship opportunities for Sport - International Sport and Event Management.

Available Scholarships

You are eligible to apply for these scholarships but a selection process will still be applied by the provider.

On this page

About

Overview

Graduate destinations

Get more details

Programme Structure

Check out the full curriculum

Key information

Duration

Start dates & application deadlines

Language

Prepare for Your English Test

Credits

Delivered

Campus Location

Disciplines

Explore more key information

What students do after studying

Academic requirements

English requirements

Prepare for Your English Test

Other requirements

General requirements

Student Insurance via Studyportals Partner

Make sure you meet all requirements

Tuition Fees

International Applies to you

EU/EEA Applies to you

Additional Details

Living costs

Marseille

Funding

Check for any work restrictions

Scholarships Information

Available Scholarships

Our partners

Graduate destinations 