Overview
The Applied Business programme at Unitec Institute of Technology is designed to help professionals navigate the complexities of the modern global marketplace. This advanced qualification focuses on developing agile leaders who can manage digital disruption and organisational change with high-level strategic expertise.
Students engage in a curriculum that blends theoretical knowledge with practical application through case studies and real-world projects. The course structure includes core modules, specialised subjects, and a significant research project, ensuring graduates possess both broad business acumen and deep technical proficiency.
The learning environment is highly interactive, utilising facilitated workshops, presentations, and interactive lectures.
Why Applied Business at Unitec Institute of Technology?
This programme stands out for its focus on applied learning and industry relevance, offering five distinct specialisations in areas of high employment demand. Students benefit from a curriculum informed by contemporary research and have the opportunity to undertake an elective industry internship.
The institution provides a supportive environment with dedicated services for international, Māori, and Pacific students. Facilities at the Mt Albert campus support a range of study modes, and the programme is structured to allow international graduates to apply for a post-study work visa upon completion.
Tuition Fee Breakdown
- International fee: NZD 30415 per year
- National fee: NZD 8700 per year
Visit the Fees and Funding section for a breakdown in your local currency.
Syllabus
The curriculum consists of compulsory core subjects, specialisation-specific modules, and a final research project. Modules may include:
Core Modules
- Strategic IQ
- Design Thinking for Business
- Digital Transformation
- Business Research Methods
Business Analytics Specialisation
- Data Analytics
- Analytics Storytelling
Digital Marketing Specialisation
- Inbound Marketing
- Online Advertising
- Web Analytics
Leadership Specialisation
- Leading and Managing Change
- Developing Tomorrow’s Leaders
- Building Workplace Culture
Supply Chain & Logistics Specialisation
- Procurement Management
- Supply Chain Design
- Warehousing and Distribution
Advanced HR Specialisation
- Employee Experience
- Workforce Analytics
- Building Workplace Culture
Research and Electives
- Industry Research Project
- Industry Internship
- Te Ao Pakihi Maori
Careers with Applied Business
Graduates are prepared for senior management and leadership positions within both local and international organisations. The programme targets high-growth sectors, enabling students to pursue specialised career paths based on their chosen area of study.
Potential roles include Business Analyst, Digital Marketing Manager, Supply Chain Designer, HR Specialist, or Change Management Consultant. The focus on practical skills and industry certifications ensures that students are work-ready and capable of driving organisational performance.
Programme Structure
Courses include:
Business and Organisational Strategy
Organisations and Leadership
Research Methods
Organisational Change and Development
Organisational Behaviour
Data Analytics
Analytics Storytelling
Inbound Marketing
Key information
Duration
- Full-time
- 18 months
Start dates & application deadlines
- StartingApply anytime.
- StartingApply anytime.
- StartingApply anytime.
Language
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Credits
Delivered
Campus Location
- Auckland, New Zealand
Disciplines
Communication Studies International Relations Marketing View 22 other Masters in Communication Studies in New ZealandWhat students do after studying
Academic requirements
We are not aware of any specific GRE, GMAT or GPA grading score requirements for this programme.
English requirements
Prepare for Your English Test
AI-powered IELTS feedback. Clear, actionable, and tailored to boost your writing & speaking score. No credit card or upfront payment required.
- Trusted by 300k learners
- 98 accuracy using real exam data
- 4.9/5 student rating
Other requirements
General requirements
For this programme, you will need the following:
- A recognised Bachelor's degree in the same or similar discipline, with merit achievement deemed to be an average grade of B- or higher in all Level 7 courses; OR
- A professional qualification in a relevant discipline, recognised as being equivalent to merit achievement in a Bachelor’s degree.
- 8 credits at NCEA Level 2 in English (4 in reading, 4 in writing).
If English is your second language, you are required to have one or more of the following:
- Have achieved NCEA Level 3 and New Zealand University entrance
- Be able to provide evidence you satisfy our criteria for existing English proficiency
- Have achieved at least one English proficiency outcome in the last two years
Student Insurance via Studyportals Partner
Make sure to cover your health, travel, and stay while studying abroad. Even global coverages can miss important items like Additional medical costs, Repatriation, Liability etc. Make sure your student insurance covers your needs.
Studyportals partnered with Aon to provide you with the best affordable student insurance, for a carefree experience away from home.
Get your student insurance nowStarting from €0.53/day, free cancellation any time.
Remember, countries and universities may have specific insurance requirements. To learn more about how student insurance work at Unitec Institute of Technology and/or in New Zealand, please visit Student Insurance Portal.
Tuition Fees
-
International Applies to you
Applies to youNon-residents30415 NZD / year≈ 30415 NZD / year -
Domestic Applies to you
Applies to youCitizens or residents8700 NZD / year≈ 8700 NZD / year
Living costs
Auckland
The living costs include the total expenses per month, covering accommodation, public transportation, utilities (electricity, internet), books and groceries.
Funding
In order for us to give you accurate scholarship information, we ask that you please confirm a few details and create an account with us.
Scholarships Information
Below you will find Master's scholarship opportunities for Applied Business.
Available Scholarships
You are eligible to apply for these scholarships but a selection process will still be applied by the provider.
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