Overview

Within the Digital Marketing Management M.Sc. courses at the University of Westminster , whether you are already a marketer seeking to specialise in this fast-changing area or perhaps graduated in a different discipline and are now looking to change careers, this exciting course explores the theory, skills and attributes to prepare you for a career.

A digital marketing bootcamp during induction helps to bring everyone up to speed with key media, marketing tools and emerging trends in areas such as content marketing, machine learning and AI, before studying the psychology of the digital consumer, exploring customer journeys and experiences and taking disruptive innovative approaches.

The University of Westminster and its courses are located in London.

Careers

Digital marketing is fast becoming one of the most important skills demanded by employers as opportunities for customisation and personalisation provide new opportunities for businesses to offer greater value to customers.

The course prepares you to create and execute digital marketing strategy. During your study, as in the workplace, you will identify business opportunities and customer needs using social media, websites, email and content.

This helps you stand out when applying for jobs in digital marketing communications, analytics, e-commerce and content marketing, in-house or in agencies.

You may choose to specialise in areas such as Pay-Per-Click (PPC) or Search Engine Optimisation (SEO) or pursue continued professional development with the CIM.

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Programme Structure

Courses include:

Digital Customer Experience

Consumer Psychology and Research

Digital Marketing and Innovation

Multi-Platform Marketing Communications

Digital Marketing Strategy

Web Design and Analytics

Check out the full curriculum

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Key information

Duration

Full-time
- 12 months

Start dates & application deadlines

Starting 2026-09-21 00:00:00
- Apply before 2026-07-01 00:00:00 , International
- Apply before 2026-08-25 00:00:00 , National

More details

We would recommend that you apply well in advance of the final deadlines.

Language

English

Duolingo English Test

125

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TOEFL^® IBT

88

Schedule TOEFL®

PTE Academic

59

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IELTS

6.5

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4.9/5 student rating

Credits

180 alternative credits

Delivered

On Campus

Campus Location

London, United Kingdom

Disciplines

Digital Marketing Marketing Management View 75 other Masters in Marketing Management in United Kingdom

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Academic requirements

GPA

Lower Second Class

English requirements

Duolingo English Test

125

Take A Free Practice Test!

TOEFL^® IBT

88

Schedule TOEFL®

PTE Academic

59

Schedule a PTE test!

IELTS

6.5

Prepare for Your English Test

Cathoven AI IELTS Preparation

Learn your IELTS Score

AI-powered IELTS feedback. Clear, actionable, and tailored to boost your writing & speaking score. No credit card or upfront payment required.

Trusted by 300k learners
98 accuracy using real exam data
4.9/5 student rating

Other requirements

General requirements

A minimum of a lower second class honours degree (2:2). Relevant degree disciplines include business studies, economics, geography, management, and operation research.

However, students with qualifications in other disciplines such as engineering, environmental sciences, the humanities and languages are also encouraged to apply.

Alternative professional qualifications with at least three years’ relevant professional experience will also be considered. Applicants from different academic backgrounds are welcome.

Make sure you meet all requirements

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Tuition Fees

Tuition fees are shown in and the most likely applicable fee is shown based on your nationality.

International Applies to you

Applies to you

Non-residents

19500 GBP / year

≈ 19500 GBP / year
Domestic Applies to you

Applies to you

Citizens or residents

16700 GBP / year

≈ 16700 GBP / year

Living costs

London

United Kingdom

1137 - 2157 GBP / month

The living costs include the total expenses per month, covering accommodation, public transportation, utilities (electricity, internet), books and groceries.

Funding

Win a €10000 Scholarship! Deadline: 30 June 2020

Embark on your journey with the Studyportals Scholarship! We're giving away a total of 20,000 euros to help you achieve your dream of studying abroad.

Win a €10000 Scholarship! Deadline: 30 June 2020

Embark on your journey with the Studyportals Scholarship! We're giving away a total of 20,000 euros to help you achieve your dream of studying abroad.

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Scholarships Information

Below you will find Master's scholarship opportunities for Digital Marketing Management.

Available Scholarships

You are eligible to apply for these scholarships but a selection process will still be applied by the provider.

On this page

About

Overview

Careers

Get more details

Programme Structure

Check out the full curriculum

Key information

Duration

Start dates & application deadlines

Language

Prepare for Your English Test

Credits

Delivered

Campus Location

Disciplines

Explore more key information

What students do after studying

Academic requirements

English requirements

Prepare for Your English Test

Other requirements

General requirements

Make sure you meet all requirements

Tuition Fees

International Applies to you

Domestic Applies to you

Living costs

London

Funding

Check for any work restrictions

Scholarships Information

Available Scholarships

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