Overview

This Marketing With Digital Strategy MSc degree from Edinburgh Napier University suitable for those with no previous marketing knowledge, will increase your employability, empowering you to have the confidence and knowledge to meet employers’ present and future digital and marketing needs, and give you the advanced digital skills necessary to develop new business and marketing opportunities.

You’ll be able to gain an additional professional qualification (Certificate in Digital and Data Driven Marketing) as part of your studies, and you’ll also get practical experience in digital and social media analytics as part of this course, greatly enhancing your career prospects.

Career opportunities:

Digitally focused Marketing skills are becoming near-universal requirements for employment. Our MSc in Marketing and Digital Strategy will open up a range of employment possibilities and help give you confidence to future-proof your career. Careers include:

Customer relationship management
Digital media development
Digital marketing management
Computer networking
Search engine analysis

Accreditation

The course is accredited by the Institute of Data & Marketing (IDM), a leading professional organisation specialising in digital marketing & The Chartered Institute of Marketing.

Get more details

Visit programme website

Programme Structure

Modules include:

Consumer Behaviour
Digital Analytics Strategy
Digital Marketing Strategy
Marketing Communications
Principles and Practice of Marketing
Social Media and Content Marketing
Strategic Brand Management

Check out the full curriculum

Visit programme website

Key information

Duration

Full-time
- 12 months

Start dates & application deadlines

Starting 2027-01-19 00:00:00

Apply anytime.

More details

The sooner you apply, the higher your chance of getting a place, and the more time you’ll have to prepare for this next step in your life.

Language

English

TOEFL^® IBT

80

Schedule TOEFL®

PTE Academic

56

Schedule a PTE test!

IELTS

6

Prepare for Your English Test

Cathoven AI IELTS Preparation

Learn your IELTS Score

AI-powered IELTS feedback. Clear, actionable, and tailored to boost your writing & speaking score. No credit card or upfront payment required.

Trusted by 300k learners
98 accuracy using real exam data
4.9/5 student rating

Credits

180 alternative credits

Delivered

On Campus

Campus Location

Edinburgh, United Kingdom

Disciplines

Marketing Digital Media Digital Marketing View 338 other Masters in Marketing in United Kingdom

Explore more key information

Visit programme website

Join for free or log in to access our complete career info list.

Academic requirements

GPA

Lower Second Class

English requirements

TOEFL^® IBT

80

Schedule TOEFL®

PTE Academic

56

Schedule a PTE test!

IELTS

6

Prepare for Your English Test

Cathoven AI IELTS Preparation

Learn your IELTS Score

AI-powered IELTS feedback. Clear, actionable, and tailored to boost your writing & speaking score. No credit card or upfront payment required.

Trusted by 300k learners
98 accuracy using real exam data
4.9/5 student rating

Other requirements

General requirements

The entry requirements for this course is a Bachelor (Honours) Degree at a 2:2 or above.
We look for applicants to have a background in any discipline in order to be eligible for the programme.

We may also consider lesser qualifications if you have sufficient professional work experience within the industry.
Please note that digital skills and literacy are required for this course from the outset.

We welcome applications from students studying a wide range of international qualifications.

Make sure you meet all requirements

Visit programme website

Tuition Fees

Tuition fees are shown in and the most likely applicable fee is shown based on your nationality.

International Applies to you

Applies to you

Non-residents

19750 GBP / year

≈ 19750 GBP / year
Domestic Applies to you

Applies to you

Citizens or residents

9160 GBP / year

≈ 9160 GBP / year

Additional Details

Scotland, England, Wales, Northern Ireland, and Republic of Ireland £9,160
Overseas and EU £19,750

Living costs

Edinburgh

United Kingdom

725 - 1167 GBP / month

The living costs include the total expenses per month, covering accommodation, public transportation, utilities (electricity, internet), books and groceries.

Funding

Win a €10000 Scholarship! Deadline: 30 June 2020

Embark on your journey with the Studyportals Scholarship! We're giving away a total of 20,000 euros to help you achieve your dream of studying abroad.

Win a €10000 Scholarship! Deadline: 30 June 2020

Embark on your journey with the Studyportals Scholarship! We're giving away a total of 20,000 euros to help you achieve your dream of studying abroad.

Check for any work restrictions

Visit programme website

In order for us to give you accurate scholarship information, we ask that you please confirm a few details and create an account with us.

Loading

Scholarships Information

Below you will find Master's scholarship opportunities for Marketing With Digital Strategy.

Available Scholarships

You are eligible to apply for these scholarships but a selection process will still be applied by the provider.

On this page

About

Overview

Career opportunities:

Accreditation

Get more details

Programme Structure

Check out the full curriculum

Key information

Duration

Start dates & application deadlines

Language

Prepare for Your English Test

Credits

Delivered

Campus Location

Disciplines

Explore more key information

What students do after studying

Academic requirements

English requirements

Prepare for Your English Test

Other requirements

General requirements

Make sure you meet all requirements

Tuition Fees

International Applies to you

Domestic Applies to you

Additional Details

Living costs

Edinburgh

Funding

Check for any work restrictions

Scholarships Information

Available Scholarships

Our partners