Overview
This interdisciplinary degree will develop you into a highly employable professional that stands out from traditional marketing and psychology graduates.
Developed by a team of chartered marketers and psychologists, this degree blends scientific theory with marketing practices.
In this Marketing Psychology programme from Regent's University London you will learn how to use psychological techniques to identify changes in consumer behaviour. This knowledge will help you create new marketing strategies to reflect the fluctuating consumer industry.
You’ll explore a range of consumer cultures and learn how cross-cultural differences affect branding, marketing and consumer behaviour.
Covering contemporary disciplines such as digital anthropology, behavioural economics and neuro-marketing will help you develop a broad foundation of knowledge and skills.
Careers
You will graduate from Regent's with the core skills required for a successful career in marketing. Our forward-thinking course will also ensure you are familiar with exciting new techniques and theories around customer behaviour.
This programme prepares students for a future in:
- Agencies, client-side organisations and consultancies
- Brand strategy & management
- Consumer insight
- Market research
- Marketing
Programme Structure
Courses included:
- Brands, Ads and Aspirations
- Cross-Cultural Aspects of Marketing Psychology
- Entrepreneurial Marketing Strategy
- Individual Marketing (B2I)
- Psychology of Consumer Behaviour
- Research Methods
- Professional Practice (Placement)
Key information
Duration
- Full-time
- 12 months
Start dates & application deadlines
- StartingApply anytime.
Regent's takes applications throughout the year.
Language
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Credits
Delivered
Campus Location
- London, United Kingdom
Disciplines
Psychology Marketing Digital Marketing View 663 other Masters in Psychology in United KingdomWhat students do after studying
Academic requirements
English requirements
Prepare for Your English Test
AI-powered IELTS feedback. Clear, actionable, and tailored to boost your writing & speaking score. No credit card or upfront payment required.
- Trusted by 300k learners
- 98 accuracy using real exam data
- 4.9/5 student rating
Other requirements
General requirements
- Minimum second class UK undergraduate degree
- Equivalent international qualifications as deemed acceptable by the University
- An undergraduate degree lower than 2:2 plus one year of relevant work experience
- No undergraduate degree but three years of relevant work experience
Tuition Fees
-
International Applies to you
Applies to youNon-residents28750 GBP / year≈ 28750 GBP / year -
Domestic Applies to you
Applies to youCitizens or residents28750 GBP / year≈ 28750 GBP / year
Living costs
London
The living costs include the total expenses per month, covering accommodation, public transportation, utilities (electricity, internet), books and groceries.
Funding
In order for us to give you accurate scholarship information, we ask that you please confirm a few details and create an account with us.
Scholarships Information
Below you will find Master's scholarship opportunities for Marketing Psychology.
Available Scholarships
You are eligible to apply for these scholarships but a selection process will still be applied by the provider.
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