Sports Communication and Journalism Swansea University

Overview

The MA in Sports Communication and Journalism at Swansea University presents a robust curriculum that merges both practical and theoretical elements of modern communication, journalism, and public relations in the sports arena. This programme is meticulously crafted to equip you with the essential skills required to thrive as a sports communications professional. Throughout your studies, you will learn to identify captivating stories, create engaging narratives, and enhance them with multimedia components such as videography and photography, all while mastering the techniques to effectively promote your content.

Hands-on experiences in filming, editing, and content production will provide you with a comprehensive understanding of how to successfully disseminate information to existing and potential sports audiences. The course also fosters a diverse skill set in professional communication, journalism, and digital media, preparing you for various career paths in sports management, journalism, public relations, broadcasting, advertising, and marketing. Moreover, you will have the opportunity to compile a strong portfolio showcasing your work, which will be invaluable when seeking employment in these competitive fields.

For those already working in the industry, this course offers advanced media skills and qualifications aimed at enhancing your professional development. The Swansea University Media and Communications Department is renowned for its excellence, consistently ranking among the top ten in the UK in national league tables. You will learn from industry experts who possess extensive knowledge of the media landscape.

Why Sports Communication and Journalism at Swansea?

Swansea University boasts over 60 sports teams and exceptional facilities across its campuses, providing a conducive environment for an active lifestyle. The Swansea Bay Sports Park, located adjacent to the Singleton Park Campus, features a 50m national swimming pool, an athletics track, and a well-equipped gym, among other amenities. The Bay Campus is home to various sports courts and fitness facilities, ensuring that students have ample opportunities to engage in physical activities.

In 2018, Swansea University achieved Accredited Status with Sport England’s Talented Athletes Scholarship Scheme (TASS), becoming the first Welsh institution to receive this recognition. Additionally, the university offers a general sports scholarship programme available to both postgraduate and undergraduate students, underscoring its commitment to high-level sporting excellence.

Syllabus

The programme is structured to include a total of six modules, with three 20-credit modules studied in each semester. The first part of the course focuses on essential aspects of sports journalism and communication, allowing you to refine your skills extensively. The culmination of your studies will be a major project or dissertation worth 60 credits, enabling you to delve deeply into a specific area of interest.

• PR, Branding and Promotion
• Sports Communication - Journalism and Promotion
• All to Play For: Inside Sporting Integrity
• Breaking the News: Newswriting and Reporting
• Shortform Video and Podcast Production
• Innovations in Journalism

In the second part of the programme, you can choose to undertake a dissertation, prepare a promotional campaign with a work placement, or create a sports journalism portfolio that includes various journalistic pieces and multimedia elements.

Careers with Sports Communication and Journalism

This programme opens doors to numerous employment opportunities across various sectors. Graduates have successfully established careers in journalism, media, public relations, marketing, digital marketing, television, radio, and publishing. Notable employers include major sporting organisations such as Swansea City FC and The Ospreys, providing students with practical experience and networking opportunities that can lead to job placements. The university’s strong connections with media and communication organisations facilitate work experience and internship opportunities, further enhancing employability.

Tuition Fee Breakdown

The tuition fees for the MA in Sports Communication and Journalism are as follows:

• National Fee: £9,700 per year
• International Fee: £19,300 per year

Visit the Fees and Funding section for a breakdown in your local currency.