Overview

Brand and marketing management offered by the ICN Berlin combines the theoretical and creative aspects of marketing and branding.

Objectives

Once they have completed the course, MSc in Marketing and Brand Management graduates will be able to identify ways to build the company’s brand capital and implement a strategy within a multidisciplinary and/or multicultural context.
They will also be able to draw on their aesthetic training as a source of creativity when making branding decisions.

Accreditation

Key facts and figures

Triple Accreditation: EQUIS, AMBA & AACSB
3 modern campuses in Paris, Nancy, and Berlin
A unique Art-Technology-Management Spirit
14 international double degrees
3000 students every year including 38% of students from abroad
70% of professors with international backgrounds
Strong Alumni network with 22 000 Graduates
130 partner universities around the world
150 Business Partners

Programme Structure

Courses:

Consumer Psychology and Market Research
Branding in the social media era
Offering Management in the Digital Era
Marketing Intelligence and Brand Analytics
Strategic brand management

Key information

Duration

Full-time
- 24 months

Start dates & application deadlines

Starting 2026-09-11 00:00:00

Application deadline not specified.

Language

English

Credits

120 ECTS

Delivered

On Campus

Campus Location

Mitte, Germany

Disciplines

Marketing Management Advertising View 8 other Masters in Marketing Management in Germany

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Academic requirements

We are not aware of any specific GRE, GMAT or GPA grading score requirements for this programme.

English requirements

We are not aware of any English requirements for this programme.

Other requirements

General requirements

CV in English
Cover letter English
Transcript of records of the last 2 years
Photocopy of the last diploma obtained or, if you have not obtained it yet, a certificate of enrolment
Copy of an English test
Copy of passport or identity card
1 passport photo
any other diplomas, certificates or documents (depending on the programme)

Student Insurance via Studyportals Partner

Make sure to cover your health, travel, and stay while studying abroad. Even global coverages can miss important items like Additional medical costs, Repatriation, Liability etc. Make sure your student insurance covers your needs.

Studyportals partnered with Aon to provide you with the best affordable student insurance, for a carefree experience away from home.

Get your student insurance now

Starting from €0.53/day, free cancellation any time.

Remember, countries and universities may have specific insurance requirements. To learn more about how student insurance work at ICN Berlin and/or in Germany, please visit Student Insurance Portal.

Tuition Fees

Tuition fees are shown in and the most likely applicable fee is shown based on your nationality.

International Applies to you

Applies to you

Non-residents

13000 EUR / year

≈ 13000 EUR / year
EU/EEA Applies to you

Applies to you

EU/EEA Nationals

13000 EUR / year

≈ 13000 EUR / year

Living costs

Berlin Mitte

Germany

630 - 1000 EUR / month

The living costs include the total expenses per month, covering accommodation, public transportation, utilities (electricity, internet), books and groceries.

Funding

Win a €10000 Scholarship! Deadline: 30 June 2020

Embark on your journey with the Studyportals Scholarship! We're giving away a total of 20,000 euros to help you achieve your dream of studying abroad.

Win a €10000 Scholarship! Deadline: 30 June 2020

Embark on your journey with the Studyportals Scholarship! We're giving away a total of 20,000 euros to help you achieve your dream of studying abroad.

In order for us to give you accurate scholarship information, we ask that you please confirm a few details and create an account with us.

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Scholarships Information

Below you will find Master's scholarship opportunities for Brand and Marketing Management.

Available Scholarships

You are eligible to apply for these scholarships but a selection process will still be applied by the provider.

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