Overview

The Master in Sports, Entertainment & Lifestyle at emlyon business school is your gateway to a dynamic career at the intersection of these vibrant industries. Designed for ambitious students, this program combines cutting-edge learning with real-world experience to help you shape the future of these fields. This program goes beyond traditional sports management. You’ll explore how digital innovation, brand strategy, and shifting consumer trends are reshaping the way people engage with sport, culture, and lifestyle.

Career

Graduates of the Master in Sports, Entertainment & Lifestyle will be equipped to pursue a wide range of careers in these dynamic industries. Whether you're interested in sports management, entertainment marketing or lifestyle brand strategy, this program will prepare you to excel in a variety of specialized positions within these fast-paced sectors.

Targeted jobs

Brand Manager
Marketing Manager
Commercial Strategy & Insights
Executive Partnership Manager
People & Culture Director - HR
Digital Marketing Manager
Head of Innovation
Sales Executive
Consultant
Project Manager

Accreditation

This specialization is part of the Master in Innovation (DSMI), authorized by the French Ministry of Higher Education, Research and space to award a BAC+5 Master’s Grade degree.

emlyon belongs to the top 1% of business schools worldwide recognized by the triple accreditation: EQUIS, AACSB, and AMBA.

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Programme Structure

Curriculum includes:

Core Management Skills: Master strategic thinking, marketing, finance, and operations with a focus on sports and entertainment.
Hands-On Projects: Develop a deep understanding of brand partnerships, fan engagement, and digital marketing through real-world case studies.

Advanced Topics: Specialize in governance, sustainability, cultural strategy, media business, sports sponsorship and digital innovation in sports and entertainment.
International Exposure: Attend an international term in Quebec and deepen your expertise in the North American sports market.
Professional Experience: Complete a 4-6 month internship and work on a thesis to apply academic knowledge in the real world.

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Key information

Duration

Full-time
- 24 months

Start dates & application deadlines

Starting 2026-09-01 00:00:00
- Apply before 2026-08-01 00:00:00

More details

emlyon business school advises students to apply as early as possible to ensure they secure a seat in the programme and maximize their chances

Language

English

Delivered

On Campus

Campus Location

Paris, France

Disciplines

Sports Management Innovation Management Media Management View 9 other Masters in Sports Management in France

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Academic requirements

We are not aware of any specific GRE, GMAT or GPA grading score requirements for this programme.

English requirements

We are not aware of any English requirements for this programme.

Other requirements

General requirements

Students holding at minimum one of the following degrees can apply to the Master in Sports, Entertainment & Lifestyle:

Admission in Year 1: 3-year Bachelor's degree

Admission in Year 2: 4-year Bachelor's degree or a Master's degree

Mandatory documents (all the documents provided need to be in English or French except passport and identity card):

A resume / CV

A copy of an official and valid identity card or passport
A certified copy of all degrees obtained in a higher education institution
A proof of enrolment certificate for applicants currently enrolled in higher education

A certified copy of your transcripts from the first year of your undergraduate education until now
An official and valid English proficiency test: TOEFL, TOEIC, IELTS, Cambridge

Student Insurance via Studyportals Partner

Make sure to cover your health, travel, and stay while studying abroad. Even global coverages can miss important items like Additional medical costs, Repatriation, Liability etc. Make sure your student insurance covers your needs.

Studyportals partnered with Aon to provide you with the best affordable student insurance, for a carefree experience away from home.

Get your student insurance now

Starting from €0.53/day, free cancellation any time.

Remember, countries and universities may have specific insurance requirements. To learn more about how student insurance work at emlyon business school and/or in France, please visit Student Insurance Portal.

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Tuition Fees

Tuition fees are shown in and the most likely applicable fee is shown based on your nationality.

International Applies to you

Applies to you

Non-residents

17825 EUR / year

≈ 17825 EUR / year
EU/EEA Applies to you

Applies to you

EU/EEA Nationals

17825 EUR / year

≈ 17825 EUR / year

Additional Details

2-year course (entry into Y1): €35,650

Year 1 (Y1): €14,500
Year 2 (Y2): €21,150

1-year course (entry into Y2): €26,900

(In effet for the 2026-27 academic year)

Living costs

Paris

France

1195 - 1778 EUR / month

The living costs include the total expenses per month, covering accommodation, public transportation, utilities (electricity, internet), books and groceries.

Funding

emlyon business school helps students finance their Master's by offering up scholarships to qualifying students. These scholarships are limited in number, so we advise you to contact your program advisor as soon as possible to discuss your eligibility or check the information on our website.

Win a €10000 Scholarship! Deadline: 30 June 2020

Embark on your journey with the Studyportals Scholarship! We're giving away a total of 20,000 euros to help you achieve your dream of studying abroad.

Win a €10000 Scholarship! Deadline: 30 June 2020

Embark on your journey with the Studyportals Scholarship! We're giving away a total of 20,000 euros to help you achieve your dream of studying abroad.

Check for any work restrictions

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In order for us to give you accurate scholarship information, we ask that you please confirm a few details and create an account with us.

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Scholarships Information

Below you will find Master's scholarship opportunities for Sports, Entertainment and Lifestyle.

Available Scholarships

You are eligible to apply for these scholarships but a selection process will still be applied by the provider.

On this page

About

Overview

Career

Accreditation

Get more details

Programme Structure

Check out the full curriculum

Key information

Duration

Start dates & application deadlines

Language

Delivered

Campus Location

Disciplines

Explore more key information

What students do after studying

Academic requirements

English requirements

Other requirements

General requirements

Student Insurance via Studyportals Partner

Make sure you meet all requirements

Tuition Fees

International Applies to you

EU/EEA Applies to you

Additional Details

Living costs

Paris

Funding

Check for any work restrictions

Scholarships Information

Available Scholarships

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