Overview

This Master aims to reinforce students international careers with the International Business Experience. It offers 3 unique options to strengthen the participants’ professional development. Students must choose one of the following to complement their training: IBE London (Chartered Institute of Marketing), IBE Shanghai (Shanghai University) & CIM Postgraduate Diploma.

Objectives

One of the main objectives of the Master in Digital Marketing is to cover the new demands for digital marketing skills in the market with a practical approach that allows students to understand and know how to develop all the knowledge acquired throughout the Master.
Prepare students for a new digital environment and train them for the new challenges that companies face in a constantly changing digital market.

Obtain the key skills and knowledge to create, develop and evaluate online strategies and marketing and digital communication plans, which will allow them to face the challenges of companies in the current and future context.
Have a working knowledge of the main technologies on which the different disciplines of digital marketing are based.
Increase the employability of students in the field of international opportunities by having received training in English is one of the growth opportunities that the Master in Digital Marketing of ESIC offers to its students.

Programme Structure

This Master aims to reinforce students international careers with the International Business Experience. It offers 3 unique options to strengthen the participants’ professional development. Students must choose one of the following to complement their training:

IBE London (Chartered Institute of Marketing)IBE Shanghai (Shanghai University)CIM Postgraduate Diploma

*Choosing one of the options is mandatory to complete the program. Options are subject to place availability and/or to change. Extra fees may apply.

MANAGEMENT SUBJECTS

Innovation in a disruptive world
Critical thinking and the art of decision-making
Conscious leadership
Persuasive communication
Business as a global and ethical citizen

Business strategy in global environments

SPECIALISATION SUBJECTS

Category subjects

Digital Metamorphosis: The Technology Factor
Feeling and listening to the market
Strategic marketing
Finance for marketing management: creating stakeholder value

Key information

Duration

Part-time
- 11 months

Start dates & application deadlines

Starting 2026-10-01 00:00:00

Application deadline not specified.

Language

English

TOEFL^® IBT

95

Schedule TOEFL®

IELTS

6.5

Prepare for Your English Test

Cathoven AI IELTS Preparation

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AI-powered IELTS feedback. Clear, actionable, and tailored to boost your writing & speaking score. No credit card or upfront payment required.

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4.9/5 student rating

Delivered

On Campus

Campus Location

Madrid, Spain
Barcelona, Spain

Disciplines

Marketing Digital Media Digital Marketing View 47 other Masters in Marketing in Spain

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Academic requirements

We are not aware of any specific GRE, GMAT or GPA grading score requirements for this programme.

English requirements

TOEFL^® IBT

95

Schedule TOEFL®

IELTS

6.5

Prepare for Your English Test

Cathoven AI IELTS Preparation

Learn your IELTS Score

AI-powered IELTS feedback. Clear, actionable, and tailored to boost your writing & speaking score. No credit card or upfront payment required.

Trusted by 300k learners
98 accuracy using real exam data
4.9/5 student rating

Other requirements

General requirements

Photocopy of the DNI or Passport in case of being a foreign student.
An updated CV.
2 color passport size photographs.
Certificate of grades and copy of the university degree. For a Master's Degree (official): If you have studied in a system outside the European Higher Education Area, both documents must be legalized by Apostille from The Hague or through diplomatic channels. Likewise, international students must present a letter certifying that the studies completed give access to a Master's program in their country of origin.
Letter of recommendation

Student Insurance via Studyportals Partner

Make sure to cover your health, travel, and stay while studying abroad. Even global coverages can miss important items like Additional medical costs, Repatriation, Liability etc. Make sure your student insurance covers your needs.

Studyportals partnered with Aon to provide you with the best affordable student insurance, for a carefree experience away from home.

Get your student insurance now

Starting from €0.53/day, free cancellation any time.

Remember, countries and universities may have specific insurance requirements. To learn more about how student insurance work at ESIC Business & Marketing School and/or in Spain, please visit Student Insurance Portal.

Tuition Fees

Tuition fees are shown in and the most likely applicable fee is shown based on your nationality.

International Applies to you

Applies to you

Non-residents

23700 EUR / full

≈ 23700 EUR / full
EU/EEA Applies to you

Applies to you

EU/EEA Nationals

23700 EUR / full

≈ 23700 EUR / full

Living costs

Madrid

Spain

745 - 1260 EUR / month

The living costs include the total expenses per month, covering accommodation, public transportation, utilities (electricity, internet), books and groceries.

Funding

Win a €10000 Scholarship! Deadline: 30 June 2020

Embark on your journey with the Studyportals Scholarship! We're giving away a total of 20,000 euros to help you achieve your dream of studying abroad.

Win a €10000 Scholarship! Deadline: 30 June 2020

Embark on your journey with the Studyportals Scholarship! We're giving away a total of 20,000 euros to help you achieve your dream of studying abroad.

In order for us to give you accurate scholarship information, we ask that you please confirm a few details and create an account with us.

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Scholarships Information

Below you will find Master's scholarship opportunities for Master in Digital Marketing (MDM).

Available Scholarships

You are eligible to apply for these scholarships but a selection process will still be applied by the provider.

On this page

About

Overview

Objectives

Programme Structure

Key information

Duration

Start dates & application deadlines

Language

Prepare for Your English Test

Delivered

Campus Location

Disciplines

What students do after studying

Academic requirements

English requirements

Prepare for Your English Test

Other requirements

General requirements

Student Insurance via Studyportals Partner

Tuition Fees

International Applies to you

EU/EEA Applies to you

Living costs

Madrid

Funding

Scholarships Information

Available Scholarships

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