Overview

The Product Development program of Rochester Institute of Technology integrates business and engineering management courses, delivering them in online or on-campus where students continue to work while taking classes.

New products and services are the lifeblood of today's high technology firms, and companies need more technically grounded leaders to drive the engine for business growth.

The MS in product development integrates business and engineering courses consistent with cross-functional, end-to-end product development and the systems perspective critical to conceive, create, launch, and support today’s complex product portfolios. Participants acquire the foundation skills and strategic perspective necessary to become future leaders and senior managers responsible for driving business growth through new products and services. In short, the product development program prepares today’s technical experts for successful careers as project leaders and technically grounded senior managers of their enterprises.

To stay on the cutting edge, the program was designed by academic and industry leaders to integrate formal education with state-of-the-art research and best practices from industry. It includes a year-long capstone project that generates significant return-on-investment to sponsoring organizations. Electives and the capstone project provide flexibility to tailor the program's content to specific learning objectives of students and sponsoring organizations. The program is offered fully online or as a blend of online and on-campus courses. Students may start any term (fall, spring, summer) and complete courses at their own pace.

Key capabilities of graduates

Leadership expertise of the product development process and of high-performing product development teams and organizations.

Improved leadership through structured systems thinking, design, and management.

A strategic, enterprise-wide and global perspective.

An innovative mindset receptive to changing markets, new technologies, and new opportunities.

Decision making in uncertain and fast-paced environments.

A market-oriented product development focus – i.e. the ability to transform customer problems, needs, and market opportunities into successful product portfolios.

Economic analysis and the application of sound business principles to effective management in the product development domain.

Project management: business and technical planning, relationship management and outsourcing, program control, structured decision making and risk management.

Enhanced ability to recognize barriers to success early, when corrective actions are less costly.

In-depth understanding and application of state-of-the-art tools for design, analysis, and management in the product development domain.

Programme Structure

Courses include:

Accounting for Decision Makers

Operations and Supply Chain Management

Decision and Risk Benefit Analysis

Engineering of Systems

Excellence in New Product Development

Product Development Capstone

Key information

Duration

Full-time
- 12 months

Start dates & application deadlines

Starting 2026-08-28 00:00:00

Apply anytime.
Starting 2027-01-16 00:00:00

Apply anytime.

More details

Rolling admission.

Language

English

Duolingo English Test

120

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TOEFL^® IBT

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IELTS

6.5

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Credits

30 SCH

Delivered

On Campus, Online

Campus Location

Rochester, United States

Disciplines

Marketing Management Studies Sustainable Development View 276 other Masters in Marketing in United States

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Academic requirements

GPA

GRE^®

Required

GMAT

Required

English requirements

Duolingo English Test

120

Take A Free Practice Test!

TOEFL^® IBT

Schedule TOEFL®

PTE Academic

Schedule a PTE test!

IELTS

6.5

Prepare for Your English Test

Cathoven AI IELTS Preparation

Learn your IELTS Score

AI-powered IELTS feedback. Clear, actionable, and tailored to boost your writing & speaking score. No credit card or upfront payment required.

Trusted by 300k learners
98 accuracy using real exam data
4.9/5 student rating

Other requirements

General requirements

Submit copies of official transcript(s) (in English) of all previously completed undergraduate and graduate course work, including any transfer credit earned.

Hold a baccalaureate degree (or US equivalent) from an accredited university or college in engineering (or a related scientific or technical field),
Recommended minimum cumulative GPA of 3.0 (or equivalent).
Submit a current resume or curriculum vitae.
One letter of recommendation is required. Refer to Application Instructions and Requirements for additional information.

Tuition Fees

Tuition fees are shown in and the most likely applicable fee is shown based on your nationality.

International Applies to you

Applies to you

Non-residents

61762 USD / year

≈ 61762 USD / year
Out-of-State

61762 USD / year

≈ 61762 USD / year
Domestic

Applies to you

In-State

61762 USD / year

≈ 61762 USD / year

Additional Details

Online: USD 1,403 per credit hour.

Living costs

Rochester

United States

925 - 1350 USD / month

The living costs include the total expenses per month, covering accommodation, public transportation, utilities (electricity, internet), books and groceries.

Financing

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Funding

Win a €10000 Scholarship! Deadline: 30 June 2020

Embark on your journey with the Studyportals Scholarship! We're giving away a total of 20,000 euros to help you achieve your dream of studying abroad.

Win a €10000 Scholarship! Deadline: 30 June 2020

Embark on your journey with the Studyportals Scholarship! We're giving away a total of 20,000 euros to help you achieve your dream of studying abroad.

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Scholarships Information

Below you will find Master's scholarship opportunities for Product Development.

Available Scholarships

You are eligible to apply for these scholarships but a selection process will still be applied by the provider.

On this page

About

Overview

Key capabilities of graduates

Programme Structure

Key information

Duration

Start dates & application deadlines

Language

Prepare for Your English Test

Credits

Delivered

Campus Location

Disciplines

What students do after studying

Academic requirements

English requirements

Prepare for Your English Test

Other requirements

General requirements

Tuition Fees

International Applies to you

Domestic

Additional Details

Living costs

Rochester

Financing

Funding

Scholarships Information

Available Scholarships

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