Overview

The U.S. Bureau of Labor Statistics projects employment of market research analysts to grow 32 percent from 2012 to 2022. But the career opportunities aren't just growing. As the field of marketing continues to evolve toward greater use of data and interactive technology, the career paths of data analysts and marketing specialists are overlapping increasingly. Companies need individuals with business mindsets, marketing knowledge and managerial skills who also understand database systems, big data and complex analytics.

Careers

As a graduate of Towson University’s Marketing Intelligence master’s program you will have that diverse skillset and be qualified for jobs such as:

marketing intelligence analyst
digital marketing manager
marketing research analyst
customer insight specialist

Programme Structure

Courses include:

Database Management Systems

Social Network Analysis

Data Mining

Project Management

Marketing Intelligence Strategy

Interactive Marketing

Advanced Marketing Analytics

Marketing Analytics And Metrics

Interactive Marketing Project

Interactive Marketing Internship

Marketing Intelligence Project

Marketing Intelligence Internship

Key information

Duration

Full-time
- 12 months

Start dates & application deadlines

Starting 2026-05-27 00:00:00
- Apply before 2026-05-01 00:00:00
Starting 2026-08-25 00:00:00
- Apply before 2026-08-15 00:00:00
Starting 2027-01-26 00:00:00
- Apply before 2027-01-07 00:00:00

Language

English

Duolingo English Test

115

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TOEFL^® IBT

Schedule TOEFL®

PTE Academic

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IELTS

6.5

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Credits

30 SCH

Delivered

On Campus

Campus Location

Towson, United States

Disciplines

Marketing View 276 other Masters in Marketing in United States

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Academic requirements

GPA

GMAT

500

English requirements

Duolingo English Test

115

Take A Free Practice Test!

TOEFL^® IBT

Schedule TOEFL®

PTE Academic

Schedule a PTE test!

IELTS

6.5

Prepare for Your English Test

Cathoven AI IELTS Preparation

Learn your IELTS Score

AI-powered IELTS feedback. Clear, actionable, and tailored to boost your writing & speaking score. No credit card or upfront payment required.

Trusted by 300k learners
98 accuracy using real exam data
4.9/5 student rating

Other requirements

General requirements

A baccalaureate degree from a regionally accredited college or university.*
A cumulative GPA of 3.00 (on a scale of 4.00) or equivalent on the most recent 60 units of graduate or undergraduate work. Conditional admission may be granted with a minimum GPA of 2.75.

Tuition Fees

Tuition fees are shown in and the most likely applicable fee is shown based on your nationality.

International Applies to you

Applies to you

Non-residents

40050 USD / year

≈ 40050 USD / year
Out-of-State

40050 USD / year

≈ 40050 USD / year
Domestic

Applies to you

In-State

22170 USD / year

≈ 22170 USD / year

Living costs

Towson

United States

1797 - 3043 USD / month

The living costs include the total expenses per month, covering accommodation, public transportation, utilities (electricity, internet), books and groceries.

Financing

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Free visa & career support through our Path2Success program

Funding

Win a €10000 Scholarship! Deadline: 30 June 2020

Embark on your journey with the Studyportals Scholarship! We're giving away a total of 20,000 euros to help you achieve your dream of studying abroad.

Win a €10000 Scholarship! Deadline: 30 June 2020

Embark on your journey with the Studyportals Scholarship! We're giving away a total of 20,000 euros to help you achieve your dream of studying abroad.

In order for us to give you accurate scholarship information, we ask that you please confirm a few details and create an account with us.

Scholarships Information

Below you will find Master's scholarship opportunities for Marketing Intelligence.

Available Scholarships

You are eligible to apply for these scholarships but a selection process will still be applied by the provider.

On this page

About

Overview

Careers

Programme Structure

Key information

Duration

Start dates & application deadlines

Language

Prepare for Your English Test

Credits

Delivered

Campus Location

Disciplines

What students do after studying

Academic requirements

English requirements

Prepare for Your English Test

Other requirements

General requirements

Tuition Fees

International Applies to you

Domestic

Living costs

Towson

Financing

Funding

Scholarships Information

Available Scholarships

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