Overview

Advertising majors have plenty of opportunities to put their creativity to use. Through the curriculum, you will learn how to interact with clients while developing critical skills such as presentation expertise, strategic thinking, planning and research.

If you major in advertising, you can expect interactive courses with extensive writing assignments. You will also have the opportunity to earn academic credit by participating in supervised internships that will positively contribute to your overall educational experience.

As an advertising major, you can enter the American Advertising Federation National Student Competition, which challenges more than 100 AAF student teams in 15 districts nationwide. If you are selected for the team, you will earn six hours of academic credit plus the opportunity to compete with other schools in the region. Advertising majors can also participate in The Carolina Agency, a student-run advertising and public relations firm.

Careers

The Journalism and Mass Communications MA program from University of South Carolina can prepare you for careers in:

advertising agencies
advertising sales
media buying

Programme Structure

Courses include:

Research Methods in Mass Communication
Communication Theory
Media Law
History of Mass Media
Literature of Mass Communication
Thesis Preparation

Key information

Duration

Full-time
- 12 months

Start dates & application deadlines

Starting 2027-01-12 00:00:00
- Apply before 2026-10-15 00:00:00
Starting 2027-08-18 00:00:00
- Apply before 2027-04-01 00:00:00

Language

English

Duolingo English Test

120

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TOEFL^® IBT

Schedule TOEFL®

PTE Academic

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IELTS

6.5

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4.9/5 student rating

Credits

30 SCH

Delivered

On Campus

Campus Location

Columbia, United States

Disciplines

Journalism Media Studies & Mass Media Digital Media View 180 other Masters in Digital Media in United States

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Academic requirements

GPA

English requirements

Duolingo English Test

120

Take A Free Practice Test!

TOEFL^® IBT

Schedule TOEFL®

PTE Academic

Schedule a PTE test!

IELTS

6.5

Prepare for Your English Test

Cathoven AI IELTS Preparation

Learn your IELTS Score

AI-powered IELTS feedback. Clear, actionable, and tailored to boost your writing & speaking score. No credit card or upfront payment required.

Trusted by 300k learners
98 accuracy using real exam data
4.9/5 student rating

Other requirements

General requirements

To apply, you'll need:

Three letters of recommendation, including at least one from an academic source.
Your official academic transcript.
Your résumé.
Your Statement of Objectives, which explains why you are applying.

Tuition Fees

Tuition fees are shown in and the most likely applicable fee is shown based on your nationality.

International Applies to you

Applies to you

Non-residents

29760 USD / year

≈ 29760 USD / year
Out-of-State

29760 USD / year

≈ 29760 USD / year
Domestic

Applies to you

In-State

13734 USD / year

≈ 13734 USD / year

Living costs

Columbia

United States

999 - 1508 USD / month

The living costs include the total expenses per month, covering accommodation, public transportation, utilities (electricity, internet), books and groceries.

Financing

Interested in financing your studies? Find a student loan that works for you.

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Funding

Win a €10000 Scholarship! Deadline: 30 June 2020

Embark on your journey with the Studyportals Scholarship! We're giving away a total of 20,000 euros to help you achieve your dream of studying abroad.

Win a €10000 Scholarship! Deadline: 30 June 2020

Embark on your journey with the Studyportals Scholarship! We're giving away a total of 20,000 euros to help you achieve your dream of studying abroad.

In order for us to give you accurate scholarship information, we ask that you please confirm a few details and create an account with us.

Scholarships Information

Below you will find Master's scholarship opportunities for Journalism and Mass Communications.

Available Scholarships

You are eligible to apply for these scholarships but a selection process will still be applied by the provider.

On this page

About

Overview

Careers

Programme Structure

Key information

Duration

Start dates & application deadlines

Language

Prepare for Your English Test

Credits

Delivered

Campus Location

Disciplines

What students do after studying

Academic requirements

English requirements

Prepare for Your English Test

Other requirements

General requirements

Tuition Fees

International Applies to you

Domestic

Living costs

Columbia

Financing

Funding

Scholarships Information

Available Scholarships

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